Thought leadership
3 min read
May 2, 2023

The Importance of Fintech Partnerships

Financial enterprises that strategically partner with digital technology and customer engagement specialists will be better equipped to meet their customers' ever-growing expectations.

In an era where customers' expectations are quickly rising, it's more important than ever for financial enterprises to offer great experiences. Other industries, such as travel and e-commerce are blazing the trail in delivering fast results, and it's crucial that financial enterprises aren't left behind.

Offering smart, data-driven digital experiences will build strong customer relationships. This not only speeds up time-to-value and time-to-market but also helps financial enterprises stay as their customers' main financial providers.

Moreover, fully engaged customers bring significant benefits. According to Gallup, retail banking customers who are fully engaged contribute 37% more annual revenue to their primary bank than customers who are actively disengaged. These highly engaged customers also tend to have more products with their bank and maintain higher deposit balances in their accounts.

Read more on Finextra.

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